Visualize user paths
See common sequences between pages, events, and key conversion moments.
Behavior Flows
Visualize how users move through your site, not just where they land.
ClickSight behavior flows are built to surface common routes, branching decisions, and high-exit nodes so teams can optimize full journeys.
Key Benefits
Understand journey branches and path quality.
Identify high-exit nodes
Find where users leave and diagnose weak points in navigation or messaging.
Compare behavior paths
Review differences across segments to identify high-performing journeys.
Improve flow design decisions
Use path evidence to simplify routing and reduce dead-end experiences.
How It Works
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How flow analysis is structured
Choose a starting node
Start from home, pricing, product, or any tracked event to anchor path analysis.
Inspect branch behavior
Follow node transitions to understand where users continue, loop, or leave.
Validate with supporting data
Combine flow findings with replays and events to confirm actionable opportunities.
Use Cases
Behavior flow use cases
Navigation optimization
Identify where users diverge from intended paths and simplify path architecture.
Content-to-conversion paths
Understand if educational content supports or delays product intent journeys.
Exit point analysis
Find repeated exit branches and redesign pages where intent collapses.
Map journeys and optimize what users do next.
Use behavior flows to reduce exits, improve route clarity, and strengthen conversion paths across your site.